Thou shalt not covet your competitor’s trademark


What is infringement of a trademark? Simply put (as if anything in legalese is ever simple!), it is the unauthorised use of a mark in the course of trade. OK, what does that really mean in plain English? Four types of infringement of a trademark can be identified. Where the likelihood exists that the consumer … Continue reading Thou shalt not covet your competitor’s trademark

Trademark infringement


Trademark Infringement occurs when one party uses an identical or very similar trademark for identical or similar goods or services to a registered trademark. This will typically include cases where the public is misled by similarities between the trademarks to believe that these belong to the same owner or brand. Infringement may also arise from … Continue reading Trademark infringement