Naming your new business baby – take special care!


So, here you are, contemplating your fledgling business and feeling slightly overwhelmed by the enormity of it all... You get advice from everywhere - the interwebs, your friends, your bookkeeper, the taxi driver, your dog. Now, it is completely up to you what you do with most of that advice, but if someone mentioned 'brand … Continue reading Naming your new business baby – take special care!

Choosing a company name


Deciding on a name for your company should not be taken lightly as the name of your company will essentially be the point of connection between you and a potential customer. If you have a strange name that is in no way relative to your business, people will struggle to remember the name of your … Continue reading Choosing a company name