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Tag: branding

What the Color of Your Logo Says About Your Company


For a thorough and very interesting read about the choice of colours when designing the colour scheme of your business and logo: http://www.entrepreneur.com/article/247783 Author: CATHERINE CLIFFORD

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03/08/2015branding, Trademark

Good and Bad Trademarks


Registering a trade mark is a pivotal step for a small businessRob White, of Avidity IP, gives some examples of good and bad trade marks and how to secure a good one. http://www.smallbusiness.co.uk/running-a-business/legal-advice/2373618/branding-and-business-how-to-pick-a-good-trade-mark.thtml ‘Brands’ are hugely valuable business assets that form the commercial identity of your company, product or service and will include trade marks … Continue reading Good and Bad Trademarks

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04/11/2014All about Trademarks, Brand, branding, Logo, trade mark, trade mark registration, trade marks, trademark application, Trademark infringement, trademark searchLeave a comment

What is “brand” really?


Brand From Wikipedia, the free encyclopedia Brand is the "name, term, design, symbol, or any other feature that identifies one seller's product distinct from those of other sellers."[1] Brands are used in business,marketing, and advertising. Initially, livestock branding was adopted to differentiate one person's cattle from another's by means of a distinctive symbol burned into … Continue reading What is “brand” really?

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15/10/2014Brand, branding, distinctive symbol, Logo, trade mark, TrademarkLeave a comment

Read more…

  • Trademark Registration Fees South Africa
  • Why DIY trademarking fails
  • What 'Things' Can We Trademark?
  • Strong trademarks vs weak trademarks
  • What is trademark dilution?
  • What the Color of Your Logo Says About Your Company
  • Registered trademarks & common law trademarks in South Africa
  • Protect your intellectual property
  • What countries are covered by your trademark protection?
  • The benefits of trademark registration

Trademark Articles

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Recent Posts

  • Trademark Registration Fees South Africa
  • Why DIY trademarking fails
  • What ‘Things’ Can We Trademark?
  • Strong trademarks vs weak trademarks
  • What is trademark dilution?

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