It's Funky Friday, everyone! Here is our next money-spinner weird invention... Imagine you're sitting on your couch on a cold December day reading a book. It's chilly, so you decide to use a blanket. But wait! The blanket limits the use of your hands! What are you to do? Well, if you're willing to … Continue reading Weird inventions that made millions – #9
Tag: Funky Friday – the lighter side of branding
An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service. Daniel J. Boorstin
Time for another weird and / or wonderful invention. I secretly think this one is awesome...
A confidential source has informed me that CIPC's filing fees (the revenue the government charges) for a trademark will increase from R560.00 to a maximum R1,500.00 per trademark. Apparently, small-and medium businesses (and I suppose individuals) will pay less per filing than major companies. It is not yet clear how this criteria of 'size' will … Continue reading CIPC set to significantly increase revenue duties on filing of trademarks
It's Funky Friday, everyone! Here's an example of 'too much sharing is not caring'. Yes, smile now, happy umbrella couple, but what happens when you need to go in different directions? I cannot see this ending well.
It's Friday, everyone! Time for a lighthearted look at the very important business of litigation....and over-kill. http://www.weirdworm.com/the-8-most-insane-trademark-lawsuits/
1. What is trademark infringement? Trademark infringement is the use by another of the same or a similar mark that violates the prior trademark rights of another in the jurisdiction where such use occurs. The legal definition of infringement varies from one jurisdiction to another. The most common standards for infringement are: (a) close similarity … Continue reading Trademark infringement
It's Friday, everyone! Have a look at the following link: http://news.yahoo.com/video/whoknew-weird-patents-trademarks-060000476.html Even the big boys get it wrong sometimes! Have a great Friday...
This fake pair of choppers, and others like it, generated some cash for an enterprising dental student and his partner, an ex-college football player. Image courtesy Amazon.com
One should never underestimate the power of a company's brand and logo and how these are used to help people recognise and remember the organisation. Therefore, when two entities or companies come together to join forces there is a great deal of planning involved in the creation of a new company name, a new slogan … Continue reading Rebranding companies
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