An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service. Daniel J. Boorstin
Courtesy CIPC: Regulation 52 (1) provides that any person interested in opposing a trade mark may request the Registrar not to issue the registration certificate within a period of three months from the date of advertisement of the application in the Patent Journal. Should you wish to oppose a trade mark, kindly refer to the … Continue reading Oppositions
A confidential source has informed me that CIPC's filing fees (the revenue the government charges) for a trademark will increase from R560.00 to a maximum R1,500.00 per trademark. Apparently, small-and medium businesses (and I suppose individuals) will pay less per filing than major companies. It is not yet clear how this criteria of 'size' will … Continue reading CIPC set to significantly increase revenue duties on filing of trademarks
A brand is the identity of a specific product, service or company and may contain names, signs, symbols or slogans. Thebrand name is quite often used interchangeably within "brand", although it is more correctly used to refer to written or spoken elements of a product, service or company. If the brand name identifies the brand owner as the … Continue reading About brand names
Many people confuse patents, copyrights and trademark. The three have some striking similarities and are all designed to protect intellectual property; however they are different and also serve different purposes. In simple terms, the three are all forms of protection for you and your business, from anyone who may steal, misuse or illegally benefit from your … Continue reading MAJOR DIFFERENCES BETWEEN COPYRIGHT, PATENT AND A TRADEMARK
The certificate issued by CIPC stating that a trademark has officially been registered. Following receipt of this certificate, the owner of the registered trademark may legally affix the ® symbol to those goods and/or services covered in the application leading to registration. The owner may also take advantage of all the other benefits of official … Continue reading Glossary – Certificate of Registration
It's Funky Friday, everyone! Here's an example of 'too much sharing is not caring'. Yes, smile now, happy umbrella couple, but what happens when you need to go in different directions? I cannot see this ending well.
Andrew Spence from QUANTA has this to say about internet marketing: The internet not only has a great impact on marketing, it has also altered the way in which business is done today. It is important to stay up to date on the latest trends and yet be able to create an affordable internet marketing plan. Where … Continue reading Creating An Effective Internet Marketing Strategy
The choice between registering a trademark and a copyright is not always a clear one. Trademark and copyright registration are both means of protecting your intellectual property rights. There are, however, important differences between trademark and copyright protection. Copyrights are a form of protection for the authors of "original works of authorship," including literary, dramatic, … Continue reading How do I know if I need trademark or copyright protection?
"According to this chart via Reddit, called “The Illusion of Choice,” these corporations create a chain that begins at one of 10 super companies. You’ve heard of the biggest names, but it’s amazing to see what these giants own or influence. Some of these large brands don’t neccesarily own the sub brands, but own a … Continue reading 10 Corporations own almost anything you buy